Springboard planned media and executed all advertising creative for this integrated campaign for Sefton Council. To promote practical, emotional and financial help for those that need to self-isolate, the headline ‘Isolating, not isolated was used alongside several different ‘talking heads’ images to reflect our target audience. This six week campaign reached it’s audience by using social, OOH, press and in-stream audio broadcast advertising.
Radio Commercial
Digital 48s

Digital 6s (Supermarkets)
Rail 4 Sheets


Bus Super Rears


Kiosks
