Mr Wong’s second collection ’88’ launched on 8/8 at a swish VIP event in Liverpool. The 88 Collection represents infinite love, eight is also considered the luckiest number in Chinese culture, eighty-eight is even luckier.

Launch Invitation

In-store teaser creative

Launch Brochure

Art direction & design/Springboard.

Illustration/Vix Smith.

Photography/Wolf & Badger Studios.

Print/CMYK on 400/170gsm Fedrigoni Stucco Tintoretto, saddle stitched.